A landing page theme is a special type of WordPress theme, designed for only one purpose: to make people take action on your site.
You can, for example, use a landing page theme to build a lead generation website where you convert visitors into email list subscribers. Or to promote your product launch. Or to sell your course.
Landing pages are a mandatory part of every successful online business because in order to make money from your website you need your visitors take action on your offers.
Luckily, you don't have to be a coder to build a great squeeze page and add it to your WordPress site. You can leverage pre-designed landing page themes for WordPress.
In this post, I want to give you an overview of 16 landing page themes that help you build amazing landing pages with WordPress, even if you can barely login to your WordPress site.
The Convertible theme is interesting because it allows you to create great looking landing pages and squeeze pages in WordPress. Since it's developed by Elegant Themes, you can be sure that it's easy to use and well coded.
OptimizePress is a WordPress theme and plugin that you can use to build individual looking squeeze pages, sales pages, and overall your entire funnel. You can use it as a theme or - if you want to keep your existing theme - as a plugin.
It comes with all kinds of pre-designed templates you can use for building your WordPress squeeze page.
Since you can build so many different types of pages with WordPress, I don't link to any specific examples here. Instead, I'd like to say that I'm recommending OptimizePress as the "WordPress theme to use" in my coaching program WP Mastery.
Inside WP Mastery, I'm teaching how to use OptimizePress to build entire websites, squeeze pages, and sales funnels. Since OptimizePress also comes with a membership plugin you can use to sell digital products, it's a powerful extension for WordPress!
The Templatic landing page theme is a powerful theme you can use to create your squeeze pages in WordPress. It comes with a slider, multiple column layouts, and a one-page navigation that increases the usability of your website.
The Appster Landing Page theme is perfect to showcase your application and to either get downloads or build a list of people that are interested in your app!
This landing page is mobile responsive, has a solid code structure, and allows you to demonstrate all features of your app. You can give your visitors an overview of the functionality of your app.
The Dikka theme comes with several amazing looking layouts, one of which being a landing page for app developers and software companies.
What I love most about the app landing page theme is its simplicity and beauty. Above the fold, you don't have a menu so that the user's attention is immediately directed to the headlines, the app screenshots, and the call to action.
On scrolling down a navigation appears to make using the site simpler. It's one of the most beautiful landing page themes for WordPress I came across.
The Fusion mobile app landing page theme is designed to represent your app online, and boy does it do that.
It's coded very well, the quality is checked by professional developers from Envato. This theme comes with a prominent slider above the fold that lets you highlight the most important features of your app and place specific call to actions on each slide.
Below the slider, you can see that the theme is divided into sections. You can use these sections to showcase and demonstrate app features and give more relevant information to your visitors.
What you can't see on the screenshot is, that Landlr actually has an animated background above the fold. The universe turns slightly, which makes this landing page look quite unique - and lets your product truly shine.
Landlr is designed very flat and comes with some nice animations to drive the visitor's attention to the most important pieces of copy or graphics.
LandX is great if you want to generate direct signups from your website. It gives people a registration form right above the fold, alongside relevant information and a stunning background image.
Every section of the theme is animated beautifully (my screen capture tool didn't quite get those animations, but you'll see them on the live demo).
This theme comes, like most others in this selection, with a set of predefined backgrounds and designs you can choose from. You can make this theme look totally unique, even if you're not a coder.
Launchkit is a multipurpose WordPress you can use to build all kinds of landing pages or even full-fledged WordPress websites.
It has pre-designed templates for travel/tourism, agencies, fitness, catering, and e-learning - that alone shows it's flexibility. You can even integrate WooCommerce to build online shops, and it perfectly supports plugins like Gravity Forms to build stunning online forms.
With over 5,000 sales, this is one of the most popular WordPress landing page themes on ThemeForest. These numbers don't come from anywhere, this theme truly is brilliant if you're building a landing page in WordPress.
It's designed to convert well, and thus it follows common best practices for conversion optimization. It comes with pre-designed landing page blocks, which are proven to work. You can use these blocks to build your unique landing page in WordPress, with no coding skills required.
Kodax is a beautiful, short-style landing page that comes with a great slider to present your app or software. The graphics in the slider are designed to showcase screenshots of your app on separate devices, giving the visitor a feel for using your app.
I also really like the typography on this WordPress theme, and the fact that it's not just a landing page theme, but also has a nice blog layout and styles for normal pages.
Petrichor comes with a row-based layout, which makes it easy for you to highlight certain features and benefits of your product. It is responsive, which means it also looks great on mobile devices or tablets.
Additionally, it has a customizer that lets you control colors, the header, the footer, and lots more. I like this theme for his boldness, the huge fonts, and the great usability.
This theme comes with 9 pre-set styles and can be used to promote apps, software, and any other type of business. It's easy to set up and according its author best used for product launches, promotions, and lead-generation landing pages.
Once you open the demo, you'll see the different landing page styles. I took a screenshot of the first one because I think it gives you a good idea of what this WordPress landing page theme can do.
Needless to say that this theme suite is responsive and comes with amazing options to brand it for your business.
The Sytic theme is perfect for freelancers, small businesses, and agencies, as it allows you showcase your team, a beautiful portfolio of your work, testimonials, and pricing plans.
It's responsive and thanks to a clean typography easily readable. The top menu makes navigating through the site easy for your readers and the scrolling is smooth.
It also has several amazing predesigned templates which you can use to build a stunning website without writing a single line of code.
I keep recommending this theme whenever I get asked for a good WordPress theme. The Ken is so flexible that you can use it for freelancing, agencies, small businesses, coaches, or any other type of business.
Zeyn is a super powerful theme that comes with 12 predesigned site templates and 4 predesigned landing page designs. You can literally use it for any type of business.
In the screenshot, you're seeing the "startup" landing page template, which is designed to capture leads and get people excited about your business. Though the graphics show smartphones, you can replace them with images of your offer easily.
Zeyn is very flexible when it comes to customizations, which allows you to adapt the site to your branding concept perfectly.